Pilar de la Horada (Alicante) – Costa Blanca
Apartment for Rent BOOK


The Higuericas Beach Apartment is ideally located to enjoy the lifestyle and beaches of the Mediterranean in a popular and sought after location in Southeastern Spain. The Apartment is very closed to Pilar de la Horadada, which is located in the most southern point of the Alicante province in Spain and therefore shares a border with the province of Murcia. Pilar de la Horadada (population of 20.000) is 68 km away from Alicante town and 55 km away from Murcia town.

The city of Pilar de la Horadada is a pleasant place to spend a holiday, offering everything a tourist can wish for. The town is lined with a long sandy beach that creates a cove here. Lovers of swimming, water sports and lounging on the beach will find their place here. You can try diving, surfing, sailing, water-skiing or fishing. The local beach is popular with families with children and less experienced swimmers because it has a gradual slope into the sea. The famous Lo Pagan Spa is located nearby.

The area offers a typical Mediterranean climate, with cool sea breezes in summer and protection by surrounding mountains against the North winds in winter. Here you can enjoy more than 3,000 hours of sunshine per year and an average temperature which easily exceeds 20 degrees. It is an ideal all year round destination.

The Apartment is located only 200 m from the fantastic beach Las Higuericas with white sand, clear water and a number of beach cafes (or Chirungitos). It is also just over a mile from the old town and marina of Torre de la Horadada, which can be reached through a lovely stroll along the promenade behind the sand dunes of the beaches.

The Apartment is well-situated to enjoy the local facilities, in a well-consolidated area with all the amenities required for daily life. Close to the Apartment there are supermarkets, pharmacies, restaurants and a full leisure line-up. There are also some fine championship golf courses and fantastic commercial centres nearby (Zenia Boulevard or Dos Mares). The Apartment is very well linked to the Airports of Alicante (62 km) and Murcia (45 km) on the AP7 Motorway (Exit 774, 770).

Torre de la Horadada

Torre de la Horadada is a small coastal town, but with all necessary facilities, such as supermarkets, medical center and two main plazas, “Pueblo Latino” and “ Plaza Generalisimo T”, home to a great variety of restaurants and bars.

The village takes it’s name from an impressing watchtower which was built in 1591. In ancient times, the Mediterranean coast and specifically the Horadada fields suffered many pirate raids. In order to prevent this, Phillip II had a series of watchtowers built along the coast, so that they could alert villagers about the presence of pirate ships.


The coastline of Pilar de la Horadada is more than 4 kilometres long. Along the coast you can find great sand banks combined with small rock formations full of marine diversity. You can nearly walk along the whole coastline thanks to the many beautiful promenades. The peaceful sea and the lack of steep slopes in the small bays, makes the beaches very secure for children.

The ideal conditions of the beaches in Pilar de la Horadada has made them obtain the Blue Flag of the European Union, providing a guarantee of healthy surroundings. In addition, they offer a wide range of facilities and easy accessibility for disabled people.

The best beaches in the area:

Las Higuericas

This is one of the most visited beaches in the area and it is accessible to disabled people, it has a large car park and a children’s play area on the sand and another play area in the water. Along the beach you find a beautiful promenade with palm trees which is perfect for both walking and cycling. Furthermore, during the summer evenings the parking plot is used for concerts organized by the town council.

Mil Palmeras

It has a large number of services available such as a children’s entertainment area, beach bars, boat rental, beach hammocks, as well as being very close to many restaurants. On summer evenings the beach promenade is filled with a handcraft market which ends after midnight. From September till December and from February till May, this beach hosts a brand new project named Hibernis Mare (Winter beach). It is a  programme with free activities for all ages, like play centre, skating lessons and other sport activities like zumba, aerobox, tai chi, yoga, etc.

El Conde

It’s the beach just next to the famous watchtower from 1591 and the local police station. A magical place to enjoy the sunrise. A small beach but with all necessary facilities.

Costa Blanca

The Costa Blanca is one of the most attractive tourist destinations in Europe. Travelling along the Costa Blanca you will find a world of spectacular contrasts, with fishing villages almost hidden away along the coast and large towns which are bursting with life. The Costa Blanca (White Coast) is the Spain’s premier holiday coast, popular with both domestic and foreign visitors. It’s very busy in summer, with a lively social scene and great beaches.

The area extends 200 kilometres along the Mediterranean coast through the province of Alicante. The Costa Blanca is blessed by a climate that escapes both the chilly, damp winters of its northern neighbour the Costa Brava, and the excessive summer heat and humidity of the Costa del Sol, closer to Africa. With a steady sunshine record all year round, it’s heaven if you have health problems such as arthritis, and paradise for everyone.

With over 60 miles of sand, numerous European Blue Flag beaches, and rocky inlets, the Costa Blanca really does live up to the region’s Spanish name of the White Coast. Visitors to the Costa Blanca are spoilt for choice, for the destinations are varied and diverse. The Costa Blanca has a resort to suit every taste. From the most bustling and cosmopolitan resorts such as Alicante itself, or Benidorm, to those which still maintain their rural air beside the sea, such as Moraira.

Costa Cálida

In the south eastern part of the Iberian peninsular around 40 kms east of the city of Murcia lies the spectacular Costa Calida ( the Warm Coast ) which rims the region sitting between the Costa Blanca to the North and the Costa Almeria in the south.  Its enviable climate and fine beaches are making the Costa Calida increasingly popular for visitors from home and abroad.

The Costa Cálida, or Warm Cost, in Murcia region, is a 250 km stretch along the Mediterranean. The coastline to the north includes the Mar Menor or “Lesser Sea”. This saltwater lagoon, the biggest in Europe, is separated from the sea by La Manga, 22 kms of land.

Whilst the Mar Menor, is a popular location for leisure sports, fishing and beach holidays, its also known as the sea of health because of its warm waters, high salinity and healing muds. The therapeutic properties of mud have been known since antiquity and used in both medical and beauty treatments for thousands of years.

Special climatic conditions in the Mar Menor, and the surrounding Salinas, have brought about clay deposits which contain a high percentage of positive ions, calcium, magnesium, potassium and fluoride, in addition to negative ions, chlorine and sulphate, which combine with extraordinarily fine sand to create a unique, healing mud.

Paella – typical Spanish meal

Southern Spain and its region are not much different from other Mediterranean regions with their gastronomy. But there is one difference. It is said that the local inhabitants are great masters in the preparation of vegetables and rice.
It became part of the diet in Spain in the 8th century and two centuries later it was grown in the south of Spain. Today, Spain is the second largest producer of rice in the European Union, the first being Italy.
Rice is the basis of paella, a mixture of rice, meat, vegetables and spices, offered by every local restaurant. Paella is a typical Spanish meal similar to risotto or pilau, originating in the Spanish city of Valencia. But most of the Spaniards consider it to be a regional dish in the Valencia region.


In addition to rice, another typical raw material is rabbit and fish meat, seafood and beans. In addition, Murcia is one of the largest fruit and vegetable export regions to supply both the rest of the country and Europe and North Africa. Of course there is the ubiquitous tapas and delicious wine.